Privacy Policy

Last updated: December 29, 2024

1. Introduction

ROOTED ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our dating application and related services.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, phone number, date of birth
• Profile Information: Photos, bio, location, relationship intentions, values
• Communication Data: Messages exchanged with other users
• Verification Data: Selfie photos for identity verification
• Payment Information: Billing details for premium subscriptions

2.2 Information Collected Automatically

• Device Information: Device type, operating system, browser type
• Usage Data: Features used, time spent, interactions
• Location Data: General location based on IP address
• Cookies: Session and preference cookies

3. How We Use Your Information

We use your information to:

• Create and manage your account
• Match you with compatible users based on values and preferences
• Facilitate communication between matched users
• Process payments and subscriptions
• Send notifications about matches, messages, and updates
• Improve our matching algorithms and services
• Ensure safety and prevent fraud
• Comply with legal obligations

4. Information Sharing

We may share your information with:

• Other Users: Profile information visible to potential matches
• Service Providers: Third parties who help us operate our services
• Legal Requirements: When required by law or to protect rights
• Business Transfers: In connection with mergers or acquisitions

We do NOT sell your personal information to third parties.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Secure authentication mechanisms
• Regular security assessments
• Access controls and monitoring

6. Your Rights

You have the right to:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your account and data
• Portability: Receive your data in a portable format
• Opt-out: Unsubscribe from marketing communications
• Restrict: Limit how we process your data

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. After account deletion, we may retain certain information for legal, safety, and business purposes for up to 90 days.

8. Children's Privacy

ROOTED is not intended for users under 18 years of age. We do not knowingly collect information from children. If we learn we have collected information from a child, we will delete it promptly.

9. International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers.

10. Cookies and Tracking

We use cookies and similar technologies to:

• Keep you logged in
• Remember your preferences
• Analyze usage patterns
• Improve our services

You can control cookies through your browser settings.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or through the app. Your continued use after changes constitutes acceptance.

12. Contact Us

For privacy-related questions or to exercise your rights, contact us at:

Email: [email protected]

13. California Residents

California residents have additional rights under the CCPA, including the right to know what personal information we collect and how it's used, the right to delete, and the right to opt-out of sales (we do not sell personal information).

14. European Users

Users in the European Economic Area have rights under GDPR, including access, rectification, erasure, restriction, portability, and objection. Our legal basis for processing includes consent, contract performance, and legitimate interests.